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Video: Burgers Wrapped in Edible 'Paper' at Bob's in Brazil

Robyn Lee 14 comments

To show that their burgers are so good customers can't wait to unwrap them before digging in, Brazilian fast food burger chain Bob's wrapped their burgers in edible "paper" as part of a recent marketing campaign. More

McDonald's #McDStories Twitter Campaign Gone Wrong

Robyn Lee 1 comment

Last Wednesday McDonald's used the hashtag #McDStories two times during a Twitter campaign promoting McDonald's suppliers with the intention of getting people on Twitter to share their feel good McDonald's stories. Of course, it didn't turn out that way—the hashtag encouraged people to post negative tweets about McDonald's. More

Whopper Sacrifice Inspires New Level of Lameness

Adam Kuban 4 comments

The Whopper Sacrifice—in which you get a free Whopper for jettisoning ten friends on Facebook—has inspired one person to put up an ad on Craigslist looking for people to friend only to turn around defriend. [via So Good]... More

Unfriend 10 People on Facebook, Get a Free Whopper

Robyn Lee 6 comments

In the continuing saga of Burger King's questionable marketing campaigns, Burger King is now offering a free Whopper if you unfriend 10 people on Facebook. Use the WHOPPER® Sacrifice application on Facebook to get started. Maybe you have 10... More

1,000 People Hired to Eat McDonald's Quarter Pounders in Japan

Robyn Lee Post a comment

Last Tuesday, about 15,000 people went to the Osaka opening of Quarter Pounder, McDonald's unbranded Quarter Pounder-only chain in Japan. But 1,000 of those people were hired by a marketing company to wait in line, "including the first 20 to... More

We Smell Burger King Flame

Adam Kuban 11 comments

And It Smells Nothing Like Burgers Thanks to Nick Solares, who picked up some vials of Burger King's Flame body spray, we were all able to get a whiff and issue these smelling notes. I waved the vial under the... More

Burger King's New Meat-Scented Spray, 'Flame'

Robyn Lee 20 comments

For all those times you wished you could smell like a burger without the hassle of getting a real burger, Burger King has the thing for you: FLAME body spray. The WHOPPER® sandwich is America's Favorite burger. FLAME™ by... More

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